Job Description

Profile Summary

We are seeking a skilled, performance-driven Social Media Marketing Executive with hands-on experience inpaid advertising, SEO, and social media management. This role requires a strategic thinker with execution capability and strong analytical skills to drive brand visibility and lead generation.

Key Roles and Responsibilities

Strategize, execute, and scale high-performing Meta (Facebook/Instagram) and Google Ads campaigns tailored for lead generation and brand growth.


Oversee end-to-end social media management--curate, schedule, and optimize content that builds brand authority and drives audience engagement.


Lead SEO efforts--conduct keyword research, optimize website content, and implement link-building strategies to boost organic visibility.


Drive qualified traffic through organic and paid funnels, leveraging innovative growth hacks and audience insights.


Implement A/B testing for creatives, copy, targeting, and landing pages to constantly improve ROI and user experience.


Monitor and analyze performance metrics using tools like Google Analytics, Meta Business Suite, TagManager, etc, transforming data into actionable insights.


Collaborate cross-functionally with content creators, designers, and developers to craft high-convertingcampaigns.


Stay ahead of the curve with the latest trends, platform updates, and digital innovations to ensure acompetitive edge. Prepare crisp performance dashboards, reports, and strategic inputs for managementreviews.

Knowledge

Education: Graduate or any related field


Experience: 1+ years in social media marketing or a related role.


Excellent written and verbal communication skills.

Skills

Proficiency in Google Ads, Facebook Ads, SEO tools, and Google Analytics.


Good understanding of online marketingchannels and strategies.


Basic content creation skills

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

Day shift Morning shift
Work Location: In person