Job Description

About Polka Tots:

Polka Tots is a leading baby products brand, committed to creating safe, comfortable, and innovative solutions for parents and their little ones. We're seeking a creative Social Media Executive to join Polka Tots and help grow our online presence.

Key Responsibilities:


Planning: is a key responsibility of a Social Media Executive, involving the development of strategic content calendars and campaigns that align with business goals. This ensures timely, consistent, and effective engagement across social media platforms.


Social Media Strategy: Plan and execute the social media calendar in alignment with marketing campaigns, product launches, and brand goals.


Content Creation & Curation: Develop and execute engaging, creative, and high-quality content across all social media platforms (Instagram, Facebook, YouTube, Pinterest, etc.)


Marketing : Email and Whatsapp Marketing Knowledge


Community Engagement: Actively engage with our online community by responding to comments, and direct messages, and engaging with influencers, customers, and followers.


Analytics & Reporting: Monitor social media performance, analyze metrics (likes, shares, engagement, reach), and provide regular reports with insights for continuous improvement.


Campaigns & Collaborations: Support and manage Celebrity, Doctor/Mom influencer collaborations, B2B tie-ups, contests, giveaways, and promotional campaigns.


Trends Monitoring: Stay updated on social media trends, tools, platforms, and best practices to ensure content stays fresh and relevant.

Skills & Qualifications:


Proven experience in managing social media for a brand (preferably within baby/kids, lifestyle, or e-commerce industries).


Excellent written communication skills with a creative flair.


Strong understanding of social media platforms (Instagram, Facebook, Pinterest, etc.) and their respective best practices.


Graphic design skills (knowledge of Canva, Adobe Spark, or similar tools) are a plus.


Knowledge of basic photography/videography techniques is advantageous.


Ability to multi-task, work under pressure, and meet deadlines.

.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹18,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Application Question(s):

• 2 year of Campaigns & Collaborations
• 2 year of Experience in Instagram & Facebook

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 2 years (Required)

Location:

• Ahmedabad, Gujarat (Required)

Work Location: In person