plays a crucial role in managing and growing a brand's online presence. Here's a detailed breakdown of the role:
Role & Responsibilities:
Content Creation & Management:
Develop engaging and relevant content (text, images, videos) for various social media platforms.
Maintain a content calendar and ensure timely posting.
Social Media Strategy:
Plan and execute social media campaigns to enhance brand awareness and engagement.
Align strategies with overall marketing goals.
Community Engagement:
Monitor comments, messages, and mentions to interact with followers.
Address queries and concerns promptly to maintain brand reputation.
Analytics & Reporting:
Track and analyze social media performance using insights and analytics tools.
Prepare reports and suggest improvements based on data.
Advertising & Promotions:
Manage paid social media campaigns (Facebook Ads, Instagram Ads, etc.).
Optimize budgets for the best ROI.
Trend Monitoring & Innovation:
Stay updated with the latest social media trends and platform updates.
Implement new features and creative strategies to stay ahead of competitors.
Collaboration:
Work with designers, videographers, and marketing teams for high-quality content.
Partner with influencers and brands for collaborations.
Skills Required:
Strong knowledge of platforms (Facebook, Instagram, Twitter, LinkedIn, Pinterest, etc.)
Content writing and storytelling skills
Basic graphic design (Canva, Photoshop) and video editing skills
Analytical mindset with experience in social media analytics tools
Understanding of SEO and social media algorithms
Ability to multitask and work under deadlines
Job Type: Full-time
Pay: ₹12,000.00 - ₹20,000.00 per month
Schedule:
Day shift
Work Location: In person
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