We're looking for a creative and detail-oriented Social Media Executive to manage and grow brand presence across Instagram, YouTube, Facebook, and LinkedIn.
In this role, you will handle content planning, publishing, engagement, and analytics--playing a key part in driving audience connection and digital growth.
Responsibilities:
Plan and maintain monthly content calendars aligned with campaigns and marketing objectives.
Collaborate with designers, video editors, and copywriters to develop content for posts, reels, stories, and shorts.
Schedule and publish content daily across Instagram, YouTube Community, Facebook, and LinkedIn.
Write engaging captions and calls-to-action that align with brand tone and campaign goals.
Monitor and respond to comments, DMs, and messages across all platforms in a timely manner.
Manage Telegram groups and WhatsApp broadcasts for community engagement.
Share engagement trends and audience insights with content and sales teams.
Track key performance metrics such as reach, impressions, shares, and engagement rate.
Conduct A/B testing on content formats, posting times, and copy to optimize performance.
Coordinate with the performance marketing team on content boosting and audience targeting.
Collaborate with internal teams to align content with funnels, testimonials, and launches.
Source content, quotes, and updates by working closely with educators and stakeholders.
Stay updated on platform trends, algorithm changes, and content formats.
Requirements:
Experience: 1-2 years managing social media handles, preferably in EdTech or finance-related domains.
Education: Bachelor's degree in Mass Communication, Marketing, or a related field.
Skills: Strong understanding of Instagram, YouTube, and their platform dynamics.
Tools: Familiarity with social media scheduling tools and basic design or video editing software.
Communication: Proficient in English and Hindi, both written and verbal.
Preferred Skills:
Experience assisting or managing YouTube Lives or webinars.
Understanding of hashtags, SEO for social content, and CTA-based lead capture.
Interest in stock markets or finance-related topics.
Apply Now!
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Application Question(s):
What is your current CTC
Work Location: In person
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