Social Media Executive - Content Strategy & Writing
We are looking for a creative
Social Media Executive
with strong skills in
content strategy and content writing
. This role focuses on planning engaging content, writing high-impact hooks and captions, and executing platform-specific strategies for our brands -
Rent A Roof
and
SNC Promoters & Developers
.
The ideal candidate understands how to convert ideas into attention-grabbing social media content that drives engagement and inquiries.
Key Responsibilities
Content Strategy
Plan weekly and monthly content calendars
Develop content buckets and themes aligned with brand goals
Research trends, competitors, and audience interests
Suggest content ideas for reels, posts, and YouTube
Content Writing
Write catchy hooks, captions, and scripts
Adapt tone for Instagram, YouTube & Facebook
Convert business offerings into engaging stories
Revise content based on feedback and performance
Platform Execution
Coordinate with designers and video editors
Ensure content matches platform best practices
Support posting schedules and content flow
Maintain consistency across multiple brand pages
Performance Thinking
Track engagement and content performance
Suggest improvements based on insights
Align content with lead generation goals
Required Skills
Strong writing skills in English & Hindi (Hinglish preferred)
Ability to create catchy hooks and promotional content
Understanding of Instagram & YouTube content formats
Basic knowledge of social media algorithms
Creative thinking with marketing mindset
Ability to manage multiple brand pages
Experience
2-5 years in social media / content role
Portfolio of captions, reels ideas, or pages managed
Real estate experience is a plus
What We Offer
Work on growing real estate brands
Creative freedom & learning environment
Exposure to strategy + execution
Career growth into Social Media Manager role
How to Apply
Please share:
3 sample captions or hooks written by you
Links to pages you managed (if any)
A short note on how you plan content
Job Type: Full-time
Pay: ?20,000.00 - ?50,000.00 per month
Education:
Bachelor's (Preferred)
Experience:
Social media management: 1 year (Preferred)
Social media strategy: 1 year (Preferred)
Work Location: In person
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