Job Description

1. Content Strategy & Planning

Develop and execute social media content strategies aligned with brand goals and target audience. Plan monthly content calendars for platforms such as Instagram, Facebook, LinkedIn, YouTube, and X (Twitter). Research current trends, hashtags, and audience insights to create relevant, high-performing content.

2. Content Creation

Conceptualize, script, shoot, and edit engaging

photo, video, and graphic content

for social media. Create

Reels, stories, carousels, memes, and brand campaigns

that reflect brand tone and storytelling style. Ensure all content adheres to brand guidelines, voice, and visual identity.

3. Social Media Management

Handle daily posting, scheduling, and engagement across all social media platforms. Respond to audience comments, DMs, and mentions to foster community growth and brand loyalty. Collaborate with marketing teams to align campaigns and promotions across channels.

4. Trendspotting & Innovation

Stay updated with new tools, content formats, and trends in the digital and creator ecosystem. Experiment with trending audios, challenges, and creative formats to maximize reach and engagement.

5. Analytics & Reporting

Track and analyze post-performance metrics (reach, engagement, clicks, conversions). Generate weekly/monthly reports and insights to optimize content strategies. Use analytics tools like Meta Business Suite, Google Analytics, or Hootsuite to measure ROI.

6. Collaboration & Brand Building

Coordinate with designers, videographers, and influencers for content production and collaborations. Support in influencer campaigns, brand shoots, and digital marketing initiatives. Represent the brand authentically through storytelling and creative visuals.

7. Consistency & Growth

Maintain consistent posting frequency and tone across all platforms. Work on audience engagement growth through creative storytelling, contests, and trends. Identify opportunities to expand presence to new social media channels (e.g., Threads, Pinterest, etc.).
Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person