Job Description

About the Role:

We're looking for a creative and detail-oriented

Social Media Content Writer

to craft engaging, on-brand content for various digital platforms. You will be responsible for writing, editing, and optimizing social media posts that align with our marketing goals and brand tone.

Key Responsibilities:

Write, edit, and proofread engaging content for social media platforms (Instagram, Facebook, LinkedIn, Twitter, Threads, YouTube, etc.) Develop captions, hashtags, and storytelling ideas to increase engagement and reach Collaborate with the design and marketing teams to align content with visuals and campaigns Research current social media trends, competitors, and audience interests to create relevant content Schedule and publish posts using tools like Buffer, Hootsuite, or Meta Business Suite Repurpose content for different platforms while maintaining a consistent brand voice Brainstorm creative ideas for campaigns, reels, short videos, and stories Track content performance and suggest improvements based on analytics

Requirements:

Bachelor's degree in English, Journalism, Marketing, Communications, or related field Proven experience as a Social Media or Digital Content Writer Excellent command of English grammar, style, and tone Strong understanding of social media platforms and trends Ability to write short, impactful, and visually appealing copy Basic understanding of SEO and content marketing principles Creative thinker with strong attention to detail Ability to work under deadlines and manage multiple projects

Preferred Skills:

Experience with Canva, Photoshop, or similar tools Knowledge of digital marketing and influencer trends Video scriptwriting or reel content creation experience Basic analytics and reporting skills

Perks & Benefits:

Flexible working hours Collaborative and creative work environment Opportunity to grow within the digital marketing team
Job Type: Full-time

Pay: ₹15,000.00 - ₹18,000.00 per month

Work Location: In person