Job Description

Key Responsibilities:

1. Social Media Strategy & Management

Develop and implement effective social media strategies aligned with brand goals. Manage daily posting, scheduling, and content planning across Facebook, Instagram, LinkedIn, YouTube, and Twitter. Design and maintain the monthly content calendar. Increase brand presence and engagement through organic and paid strategies.

2. Meta Ads Campaigns

Create, manage, and optimize paid campaigns through

Meta Ads Manager

(Facebook/Instagram). Set up audience targeting, budgets, and campaign objectives (traffic, lead gen, conversions). Monitor and analyze ad performance and adjust to improve ROI. A/B test creatives, placements, and audience segments.

3. Google My Business (GMB)

Create and manage GMB listings for multiple locations (if applicable). Ensure up-to-date business information, photos, and posts. Monitor and respond to customer reviews and queries.

4. Campaign Planning & Execution

Plan and execute end-to-end digital campaigns for promotions, product launches, or events. Coordinate with the content, design, and video teams to ensure cohesive campaign rollouts. Support email marketing and WhatsApp campaign efforts as part of integrated marketing.

5. Performance Analysis & Reporting

Track performance using tools like

Google Analytics

,

Meta Insights

, and

GMB dashboard

. Prepare weekly/monthly reports showing KPIs such as engagement, reach, leads, Provide strategic recommendations for improvement based on insights.
Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Cell phone reimbursement
Schedule:

* Day shift