Job Description

Rands Digital Agency is looking for a creative and strategic Social Media Content Strategist & Creator to join our dynamic team. The ideal candidate will be skilled in both

planning and executing social media strategies

--from building campaigns and writing content hooks to coordinating with designers and video editors. This role is perfect for someone who can combine creativity with data-driven marketing to grow brand presence, generate leads, and engage audiences across platforms.

Key Responsibilities:

Social Media Strategy & Planning

: Develop and manage content calendars, campaign ideas, and audience engagement strategies for multiple platforms.

Content Creation & Coordination

: Write engaging copy, create scripts, and collaborate with designers, videographers, and editors to deliver high-quality posts, reels, and ad creatives.

Social Media Advertising

: Plan and manage paid campaigns on platforms such as Facebook, Instagram, LinkedIn, and Google Ads. Optimize for performance and ROI.

Organic Growth & Community Management

: Drive organic engagement, manage pages, and build a strong brand presence through consistent posting and audience interaction.

Lead Generation

: Implement both organic and paid strategies to generate qualified leads for the agency and its clients.

Analytics & Reporting

: Monitor campaign performance using Google Analytics and platform insights. Prepare regular reports with recommendations for improvement.

Skills & Qualifications:

Experience

: 1-3 years of experience in social media management, content creation, and advertising campaigns.

Content Skills

: Strong copywriting, storytelling, and scripting ability with an eye for engaging content.

Platform Expertise

: Hands-on experience with Facebook Ads, Instagram, LinkedIn, and Google Ads.

Creative + Analytical

: Ability to merge creativity with data--developing content that resonates while tracking its performance.

Collaboration

: Comfortable working with designers, video editors, and other creatives to bring campaigns to life.

Tech & Tools

: Familiarity with Google Analytics, social media insights, and scheduling/management tools (Buffer, Hootsuite, etc.).

Communication

: Excellent written and verbal communication skills.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

Work from home
Education:

Bachelor's (Preferred)
Experience:

Social media marketing: 1 year (Preferred) total work: 1 year (Preferred)
License/Certification:

Digital marketing (Preferred)
Work Location: Remote