Job Description

This role is for one of the Weekday's clients
Salary range: Rs 400000 - Rs 650000 (ie INR 4-6.5 LPA)
Min Experience: 1 years
Location: Delhi
JobType: full-time
Were looking for a creative and driven Social Media & Content Executive to elevate our online presence across platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube. This role blends content strategy, social media management, community engagement, and campaign execution to drive brand visibility and audience growth.
Requirements
Key Responsibilities:
Content Creation & Strategy:

• Develop and implement effective content strategies tailored to each social media platform.
• Write compelling copy for social media, branding campaigns, blogs, PR articles, websites, emailers, and newsletters in alignment with the brand voice.

Social Media Management:

• Plan, schedule, and publish posts, reels, and stories to drive engagement and grow followers.
• Manage blog publishing on WordPress and other content platforms.
• Monitor social media trends and leverage them to create engaging, shareable content.
• Track content performance and optimize strategies based on insights.

Community Engagement & Influencer Collaborations:

• Foster strong community relationships by interacting with followers, replying to comments/messages, and encouraging meaningful conversations.
• Identify and collaborate with influencers and brand partners for impactful campaigns.
• Manage brand reputation by engaging with user-generated content and online discussions.

Campaigns & Branding:

• Assist in planning and executing creative social media campaigns to boost visibility and conversions.
• Maintain brand consistency in tone, voice, and messaging across all digital touchpoints.

Requirements:

• Experience: 12 years in social media management and content marketing.
• Skills:

• Exceptional writing and storytelling skills with an eye for catchy, on-brand content.
• Proficiency with WordPress and familiarity with blog/content management.
• Creative mindset with the ability to develop engaging reels, stories, and interactive formats.
• Mindset:

• Trend-aware and quick to adapt to evolving social media landscapes.
• Strong communication skills and a collaborative, team-first attitude.