is responsible for ideating, creating, and publishing engaging content across various platforms like Instagram, Facebook, YouTube, and LinkedIn. The goal is to increase brand awareness, audience engagement, and ultimately drive traffic and conversions through powerful visual and written storytelling.
Key Responsibilities:
Content Creation:
Develop original, high-quality content (photos, videos, reels, stories, carousels, graphics, memes, etc.)
Write compelling captions, hooks, and hashtags aligned with brand voice
Edit photos/videos using apps like Canva, CapCut, Adobe Suite, InShot, etc.
Plan and create trending content tailored to each platform (Instagram, YouTube Shorts, etc.)
Social Media Management:
Maintain content calendars and posting schedules
Upload and publish content consistently across platforms
Respond to DMs, comments, and engage with the audience (as needed)
Track analytics and suggest improvements based on performance
Ideation & Strategy:
Research industry trends, competitors, and viral content formats
Brainstorm campaign ideas with the team and contribute to brand voice
Work with photographers, videographers, or influencers when needed
Support in running contests, giveaways, or collabs
Skills & Requirements:
Creativity, strong aesthetic sense, and attention to detail
Excellent communication (especially written English/Hindi)
Basic to advanced knowledge of design tools: Canva, Adobe Photoshop/Illustrator, or equivalent
Familiarity with video editing tools (CapCut, Premiere Pro, or InShot)
Knowledge of Instagram algorithm, reel trends, and platform-specific best practices
Photography or phone videography skills is a bonus
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
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