A luxury kids' and women's couture brand known for bespoke designer gowns, mom-daughter combos, and handcrafted couture creations. With clientele across India and abroad, the brand blends fashion, art, and storytelling -- and is now looking for a creative mind who can translate designs into visually stunning, scroll-stopping digital content.
Position Overview:
We are seeking a
Social Media Content Creator
who can ideate, plan, and execute engaging content for our digital platforms -- Instagram, Facebook, YouTube, and Pinterest. The ideal candidate should have a sharp eye for aesthetics, strong fashion sense, and the ability to capture the brand's couture essence through photos, videos, and storytelling.
Key Responsibilities:
Conceptualize and create engaging photo and video content (reels, carousels, stories, etc.) that reflect the brand's couture aesthetics.
Collaborate with the design and marketing teams to plan weekly content calendars and campaign shoots.
Write captions, taglines, and overlay texts aligned with the brand tone -- emotional, elegant, and relatable.
Capture behind-the-scenes moments, client experiences, and new collection launches.
Manage and schedule posts across all social media platforms.
Stay updated with current fashion trends, social media trends, and viral formats (Instagram Reels, Pinterest boards, YouTube Shorts).
Coordinate with photographers, editors, and models for shoot planning and execution.
Analyze post performance and provide insights for engagement improvement.
Skills & Qualifications:
Bachelor's degree or diploma in Fashion Communication, Visual Media, Mass Communication, or Digital Marketing.
Minimum 1 year of experience in social media content creation or digital marketing (fashion/boutique industry preferred).
Excellent proficiency in English (Malayalam or Hindi is an advantage).
Strong understanding of fashion aesthetics, brand styling, and visual storytelling.
Proficiency with content creation tools: Canva, CapCut, VN, Lightroom, or similar.
Familiarity with Meta Business Suite, Pinterest scheduling, and basic ad understanding.
Creative, organized, and proactive with a passion for fashion content.
Work Environment & Benefits:
Location:
Amalanagar, Thrissur
Work Type:
Full-time (9:30 AM - 6:30 PM)
Benefits:
Dynamic work environment with opportunities to lead creative campaigns
Exposure to fashion shoots, influencer collaborations, and brand marketing
Competitive salary based on experience and creative performance
Job Type: Full-time
Pay: ?12,926.99 - ?31,749.27 per month
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