Job Description

Job Summary:

CHAIDAYS is looking for a creative and hands-on

Social Media Manager

to manage and grow our Instagram and Facebook presence. The role requires strong creative skills, content planning, design capability, and on-ground execution including direct shoots at our cafe outlets.

Key Responsibilities:

Manage and monitor

Instagram & Facebook accounts

on a daily basis Oversee

comments, messages, and DM automation

, ensuring timely and brand-aligned responses Create and maintain a

monthly content calendar

for static creatives and campaigns

Design and edit creatives

using Adobe Photoshop (mandatory) Generate high-quality visuals using

AI image generation tools (Gemini proficiency required)

Plan, schedule, and manage

posting of feed posts and stories

Conceptualize and execute

reel ideation

aligned with trends and brand tone Handle

direct shoots

at CHAIDAYS outlets (photos & videos), coordinating with outlet teams Ensure consistent brand identity, tone, and visual standards across all content Track performance metrics and prepare

weekly/monthly social media reports

Requirements & Qualifications:

Proven experience as a

Social Media Manager / Content Creator

Strong expertise in

Instagram & Facebook management

Hands-on experience with

Photoshop

for creative design Proficiency in

AI image generation tools (Gemini)

Knowledge of DM automation tools and community management Strong understanding of reels, trends, hashtags, and social algorithms Ability to work independently and manage multiple outlets Willingness to travel for

on-location shoots

Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

Commuter assistance Food provided Provident Fund
Work Location: In person