Job Description

Marketing Specialist

The Marketing Specialist is a hands-on execution role responsible for driving all property-level marketing campaigns and serving as the primary brand ambassador for an assigned portfolio of properties and hotel brands (Best Western, Hilton, Choice, IHG, Wyndham, Marriott).

Create content for social media, to be reviewed by the Team Lead.

Create content for websites, including blogs, landing pages, etc.

Coordinate and implement email marketing, reviewed by the Team Lead

Audit and coordinate updates to all listings for name, branding, hours, etc. Critical for local SEO.

Coordinate photoshoots and communicate up to Team Lead to attend.

Minor website updates, including content/image swaps on existing pages, pop-ups, etc.

Manage design requests and collaborate with Designer for requested items for assigned properties

Deployment of campaign materials once approved, including:

o Curacity

o Koddi/Travel Ads

o Facebook/Instagram paid ads

o Social media posts - work with Team Lead to review

Brand Ambassador

o Proactively and thoroughly research and document all current marketing initiatives (promotions, standards, campaigns) and programs offered by assigned brands.

o Document all funding matches and actively track, manage, and take advantage of any other relevant programs the brands are currently pushing or offering.

Assistance with due diligence in set up, gaining access, etc.

Job Type: Full-time

Pay: ?50,000.00 - ?70,000.00 per month

Benefits:

Provident Fund
Work Location: In person