Job Description

About the Opportunity Job Type: Permanent
Application Deadline: 26 May 2025

Title Social Marketing - Assistant Manager
Department Global Platform Solutions (GPS) Marketing Team
Location Gurgaon, India
Reports To Social Media Manager (based in UK) with local support
Level 4
Fidelity are proud to have been helping our clients build better financial futures for over 50 years. We want people to feel confident and excited about investing with us and our social team plays a critical role in this goal. If you are you passionate about social media and marketing; you love creating engaging content and campaigns, then we've got an exciting opportunity for you!
About your team
We are an integral part of the digital marketing team who collaborate closely with multiple internal stakeholders and third-party teams. We keep a pulse on social and financial trends and use our creativity and communication skills to engage with prospects and clients wherever they might be. We are a dynamic and ambitious team wholl support your development every step of the way.
About your role

• We're looking for someone who can help develop engaging and captivating ideas that grab people's attention.The goal is to make investing exciting and the seemingly complex subjects easy to understand.

• You'll support the creation and delivery of our social media content for our B2C and B2B business units.

• You'll get to work with platforms like LinkedIn, Meta, YouTube, X and Instagram, and use enterprise-level social media marketing tools (mainly Hootsuite).

• You'll also be responsible for tracking our social channel performance, reviewing data, creating reports and distributing top-line summaries to key stakeholders.

• Youll look to continually improve the performance of social by through test and learn tactics.

• Effective community management is critical for defending brand reputation and retaining our customers, so youll closely monitor and respond to comments or questions coming to us via social.

• You may also be required to help support our paid media team across paid campaign activity, including ad copy writing and asset creation, proofing campaign set-ups and performance analysis reporting.

• This is a hybrid role, working 2 days a week in our Gurgaon office (increasing to 3 days a week from September).

About you

• Youll be proficient in social media and campaign management from an organic perspective (essential) and a paid perspective (preferred).

• Experience within the asset management or wider financial services industry (understanding compliance requirements in social media) would naturally be an advantage but not essential.

• Have familiarity with social media platforms such as LinkedIn, Meta, YouTube, X and Instagram

• Experience using enterprise-level social media marketing tools for publishing, approval workflows and social listening.

• Able to manage social media monitoring and community management / crisis management - ensuring best practice and working closely with customer service teams

• Strong ability to interpret data and use insights to optimise campaigns.

• Effective relationship management skills with key stakeholders and third-party suppliers.

• Excellent communication, copywriting, proof-reading, and editing skills, along with the ability to distil information into key messages and prioritise in a fast-paced environment.

• Experience using design software tools like Canva and/or Photoshop an advantage

• Video editing also an advantage

• Knowledge and familiarity of some paid social media activity preferred, including commercial awareness and excellent attention to detail adding any real value.

Feel rewarded
For starters, well offer you a comprehensive benefits package. Well value your wellbeing and support your development. And well be as flexible as we can about where and when you work finding a balance that works for all of us. Its all part of our commitment to making you feel motivated by the work you do and happy to be part of our team. For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com.
For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com.