Job Description

A Social Media Content Creator is a professional responsible for crafting and managing engaging content tailored for various social media platforms. They play a crucial role in building brand presence, engaging with audiences, and driving growth through compelling narratives and visual storytelling. Key responsibilities

Content Creation:

Develop and produce original content, including written posts, images, videos, infographics, and other multimedia assets for platforms like Instagram, TikTok, Twitter, LinkedIn, and Facebook.

Content Strategy:

Collaborate with marketing teams to devise social media strategies that align with brand goals and resonate with the target audience.

Platform Optimization:

Tailor content for each specific social media platform to maximize reach and engagement, utilizing platform-specific features and trends.

Trend Awareness:

Stay up-to-date with the latest social media trends, popular culture, and platform updates, incorporating relevant elements into content creation.

Community Engagement:

Interact with followers by responding to comments, messages, and fostering a positive online community.

Performance Analysis:

Track and analyze social media metrics (engagement rates, reach, website traffic, etc.) to assess content performance and refine strategies based on insights.

Collaboration:

Work effectively with cross-functional teams (marketing, design, product, customer service) to ensure cohesive branding and messaging across all touchpoints.

SEO & Analytics:

Optimize content for search engines using relevant keywords and best practices, and utilize analytics tools (e.g., Instagram Insights, Google Analytics) to track performance and inform future strategies.
Qualifications

Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Proven experience as a Social Media Content Creator or in a similar role. Strong portfolio showcasing successful social media campaigns and content creation. Excellent written and verbal communication skills, including strong copywriting and storytelling abilities. Proficiency in graphic design software (e.g., Adobe Photoshop, Canva) and video editing software (e.g., Adobe Premiere Pro, CapCut). Deep understanding of social media platforms, algorithms, and content trends. Ability to work independently and collaboratively in a team environment. Creative mindset with a keen eye for aesthetics and attention to detail. Knowledge of social media management tools (e.g., Hootsuite, Buffer, Sprout Social). Familiarity with SEO best practices and content optimization strategies.
Job Types: Full-time, Part-time, Permanent, Contractual / Temporary

Pay: ?15,000.00 - ?18,000.00 per month

Education:

Bachelor's (Preferred)
Experience:

Teaching: 1 year (Preferred) total work: 1 year (Preferred)
Language:

English (Preferred)
Work Location: In person