1-3 years (Freshers with strong knowledge may apply)
Job Summary
Zapbytes Technologies is looking for a results-driven SEO / SMO Executive to improve our online visibility, search engine rankings, and social media presence. The ideal candidate will have hands-on experience in search engine optimization and social media optimization strategies to drive organic traffic and engagement.
Key Responsibilities
SEO Responsibilities:
Perform on-page, off-page, and technical SEO activities
Conduct keyword research and competitor analysis
Optimize website content, meta tags, headings, URLs, and images
Monitor and improve website rankings and organic traffic
Manage link-building strategies and backlink profiles
Use SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.)
Prepare regular SEO performance reports
SMO Responsibilities:
Manage and optimize company social media profiles (Facebook, Instagram, LinkedIn, Twitter, etc.)
Plan, create, and schedule engaging social media content
Increase followers, engagement, and brand awareness
Run and optimize social media campaigns (organic & paid - if applicable)
Monitor trends and suggest creative ideas for promotions
Analyze social media performance and prepare reports
Required Skills & Qualifications
Strong understanding of SEO principles and best practices
Knowledge of search engine algorithms and ranking factors
Experience with social media platforms and tools
Familiarity with content marketing and basic copywriting
Basic knowledge of HTML, CMS (WordPress preferred)
Analytical mindset and data-driven decision-making
Good communication and time-management skills
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?30,000.00 per month
Work Location: In person
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