Job Description

SEO Specialist

We are looking for a motivated and detail-oriented SEO Specialist
Conduct keyword research using tools such as SEMRush and other keyword research toolsOptimize website content and structure to improve search engine rankings
Develop and implement link-building strategies
Monitor and analyze website performance using SEO tools
Stay updated with the latest SEO trends and best practices
Develop and execute SEO strategies (on-page, technical, off-page) to increase organic visibility, traffic, and keyword rankings across target markets. Perform keyword research, sitewide SEO audits and competitive analysis; prioritize fixes and produce actionable optimization roadmaps. Implement on-page changes--meta tags, content optimization, schema markup--and collaborate with developers to resolve crawlability and performance issues. Plan and manage social media marketing: build content calendars, publish engaging posts, grow community engagement and maintain brand voice across channels. Set up and optimize paid social campaigns (audience targeting, creatives, A/B tests), monitor KPIs and adjust bids for improved ROI. * Deliver weekly and monthly performance reports using analytics insights; translate data into clear recommendations for growth and conversion improvement.