Job Description

Role Overview

We are looking for a

results-driven SEO & Performance Marketing Specialist

who will work as an

individual contributor

and own end-to-end digital marketing initiatives. The ideal candidate should have strong hands-on experience in

B2B lead generation

and running paid campaigns across

Google, Meta, and LinkedIn Ads

.

Key Responsibilities

Plan, execute, and optimize

SEO strategies

to improve organic rankings, traffic, and lead quality Manage end-to-end

paid ad campaigns

across: Google Ads (Search, Display, Performance Max) Meta Ads (Facebook & Instagram) LinkedIn Ads (B2B lead generation campaigns) Drive

high-quality B2B leads

aligned with sales and business goals Perform keyword research, competitor analysis, and on-page/off-page SEO optimization Optimize landing pages and ad creatives to improve conversion rates Monitor campaign performance, analyze data, and prepare performance reports Manage budgets efficiently and ensure optimal ROI Collaborate with content, design, and sales teams to align marketing efforts
Required Skills & Qualifications

3-8 years of hands-on experience in

SEO and performance marketing

Strong experience in

B2B lead generation

Proven expertise in running and optimizing ads on

Google, Meta, and LinkedIn

Solid understanding of SEO tools (Google Search Console, Ahrefs, SEMrush, etc.) Experience with analytics and reporting tools (Google Analytics, Google Tag Manager) Strong analytical skills with a data-driven mindset Ability to work independently and take ownership of campaigns
Job Types: Full-time, Permanent

Benefits:

Health insurance Provident Fund
Work Location: In person