Job Description

(SEO Specialist):

We are looking for a passionate and results-driven

SEO Specialist

to join our digital marketing team. The ideal candidate should have hands-on experience in

SEO strategy, running paid campaigns (Google Ads, Meta Ads), keyword optimization

, and improving overall website performance.

You will be responsible for developing, implementing, and managing SEO and paid marketing strategies to drive traffic, generate leads, and enhance our brand's online presence.

Key Responsibilities:

1. Plan, execute, and manage

SEO strategies

to improve website visibility and ranking.

2. Monitor

Google Analytics, Search Console, and SEMrush (or similar tools)

for performance tracking.

3. Manage

Google Ads, Meta (Facebook/Instagram) Ads

, and other paid marketing campaigns.

4. Conduct

keyword research, competitor analysis, and on-page/off-page optimization.

5. Optimize website content, meta tags, headings, and images for SEO best practices.

6. Analyze campaign performance and optimize ROI through A/B testing and targeting.

7. Create and manage link-building strategies to improve domain authority.

8. Work with the content and web development teams to implement SEO-friendly design and content.

9. Prepare regular performance reports and present insights to the management.

Requirements:

1-3 years of proven experience in

SEO and digital campaign management.

Strong knowledge of

Google Ads, Meta Ads,

Google Tag Manager,

Google Analytics, and SEO tools.

Understanding of current

SEO trends, algorithms, and ranking factors.

Excellent analytical and problem-solving skills.

Good communication and teamwork abilities.

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person