Conduct keyword research using various tools (e.g., Ahrefs, SEMrush, Google Keyword Planner)
Optimize website content, landing pages, and blog articles for search engines (on-page SEO)
Collaborate with the content team to create high-quality, SEO-friendly content
Monitor and improve technical SEO aspects (site speed, mobile usability, crawl errors, etc.)
Build and manage high-quality backlinks through outreach, partnerships, and PR
Perform competitive analysis and stay up-to-date with search engine algorithm updates
Track, report, and analyze website performance and SEO campaigns using Google Analytics, Google Search Console, and other tools
Recommend and implement changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
Work with web developers to ensure SEO best practices are properly implemented
Requirements
Proven experience as an SEO Specialist or similar role
Solid understanding of search engine algorithms and ranking factors
Proficiency in SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog, etc.
Experience with Google Analytics, Google Search Console, and Tag Manager
Familiarity with HTML, CSS, and CMS platforms like WordPress
Strong analytical and problem-solving skills
Excellent written and verbal communication skills
Bachelor's degree in Marketing, Communications, IT, or related field (preferred)
Job Type: Full-time
Pay: ?35,000.00 - ?40,000.00 per month
Schedule:
Day shift
Work Location: In person
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