Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing. Proven experience on Social Media Campaigns and Managing Social Media pages.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Facebook Insight)
Experience with A/B and multivariate experiments
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO
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