to drive organic growth by improving search rankings, website traffic, and online visibility. This role will be responsible for executing SEO strategies, managing SEM campaigns, and optimizing website performance across major search engines.
Key Responsibilities
Perform in-depth
keyword research
and develop SEO-driven content strategies
Optimize
on-page SEO
including meta tags, URLs, internal links, and content structure
Execute
off-page SEO
including backlink building and outreach
Conduct
technical SEO audits
to improve site speed, crawlability, and mobile performance
Monitor website traffic, rankings, and performance using
Google Analytics, Search Console, SEMrush, Ahrefs, etc.
Collaborate with
developers, content writers, and marketing teams
to implement SEO best practices
Track competitor performance and industry trends
Manage
SEM campaigns
on Google, Yahoo, and Bing to maximize ROI
Prepare
SEO performance reports
with insights and recommendations
Required Skills & Qualifications
Bachelor's degree in
Marketing, Communications, or related field
Strong hands-on experience in
SEO optimization & website performance improvement
In-depth knowledge of
on-page, off-page, and technical SEO
Experience with tools such as
Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog
Solid understanding of
search engine algorithms and ranking factors
Expertise in
keyword research and competitor analysis
Knowledge of
SEO-friendly content strategies
Familiarity with
HTML, CSS, and JavaScript
(basic level)
Strong analytical, communication, and multitasking skills
Up-to-date with
Google algorithm updates and SEO trends
Job Type: Permanent
Pay: ?192,033.35 - ?600,454.42 per year
Benefits:
Provident Fund
Application Question(s):
Which SEO tools have you used regularly?
Are you willing to work from Mohali location?
Are you willing to work from Mohali location?
Experience:
SEO: 6 years (Required)
Work Location: In person
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