Job Description

Job Title: SEO & SEM Executive

Company:

Aertrip

Location:

Ghitorni, Delhi

Industry:

Travel & Technology

Experience:

2-4 Years (Travel industry experience preferred)

About Aertrip

Aertrip is a fast-growing travel technology platform committed to redefining the travel experience through innovation, speed, and seamless digital solutions. We are looking for a skilled SEO & SEM Executive who can drive organic and paid growth for our travel products.

Key Responsibilities

Develop and execute effective

SEO strategies

(on-page, off-page & technical). Conduct

keyword research

, competitor analysis, and trend monitoring to identify growth opportunities. Manage

SEM/PPC campaigns

across Google Ads, Bing Ads, and other platforms. Optimize landing pages and run

A/B experiments

to improve conversions. Handle

Google Search Console, Google Analytics & Google Tag Manager (GTM)

for tracking and performance measurement. Execute

link-building strategies

and collaborate with the content team for SEO-friendly content. Implement

schema markup

, including travel-specific and job-posting schema. Use SEO tools like

Ahrefs, SEMrush, Screaming Frog, Moz, Ubersuggest

, etc., for audits and optimization. Manage and optimize

meta search marketing

campaigns (Google Flights, Skyscanner, Kayak) -- an added advantage. Track campaign performance and deliver

data-driven reports

using KPIs (CPC, CPA, ROAS). Stay updated with the latest search engine algorithms, digital trends, and industry best practices.

Must-Have Skills

Strong understanding of

SEO fundamentals

(on-page, off-page, technical SEO). Hands-on experience in

SEM/PPC campaigns

. Expertise in

keyword research, analytics, and competitor insights

. Proficiency in Google Search Console, Google Analytics & GTM. Strong command over SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz, etc.). Knowledge of

schema markup

, landing page optimization & A/B testing. Excellent analytical and reporting skills with a data-driven approach. Experience in travel website SEO/SEM is a strong plus.

Qualifications

Bachelor's degree in Marketing, Digital Marketing, IT, or related field. 1-4 years of relevant experience in SEO/SEM. Travel industry experience is preferred but not mandatory.
Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person