Job Description

Job Title:

SEO & PPC Specialist (AI Expert)

Location:

Mohali (Work from Office)

Shift:

Day & Night (Both Shifts Available)

Experience Required:

1 to 3 Years

About the Role:

We're looking for a passionate

SEO & PPC Specialist

with hands-on experience in AI-powered digital marketing tools. The ideal candidate will manage paid campaigns, enhance website visibility, and leverage AI to optimize marketing strategies for better ROI.

Key Responsibilities:

Plan, execute, and manage

SEO and PPC campaigns

across Google, Bing, and social media platforms. Conduct

keyword research

, competitor analysis, and on-page/off-page optimization. Optimize ad campaigns to achieve higher CTR, conversion rates, and lower CPC. Utilize

AI-based tools

(e.g., ChatGPT, Jasper, SurferSEO, SEMrush AI, Google AI Insights) for content creation, ad copywriting, and performance analytics. Track, analyze, and report campaign performance using

Google Analytics, Search Console, and AI dashboards

. Collaborate with the design and content teams to ensure effective campaign delivery. Stay up-to-date with the latest trends in

AI marketing, SEO algorithms, and paid advertising strategies

.

Required Skills & Tools:

Expertise in

Google Ads, Facebook Ads, and LinkedIn Ads

. Strong knowledge of

SEO tools

(Ahrefs, SEMrush, Moz, Google Analytics). Familiarity with

AI tools

such as ChatGPT, Jasper, Copy.ai, and SurferSEO. Analytical mindset with strong data interpretation skills. Excellent written and communication skills.

Perks & Benefits:

Competitive salary package. Opportunity to work on

AI-driven marketing projects

. Growth-oriented work environment with continuous learning opportunities. Work with a dynamic and creative team.
Job Type: Full-time

Pay: ₹15,252.72 - ₹30,424.97 per month