Job Description

Position

: SEO & Performance Marketing Expert

Experience

: 3-4 years

Location

: Work From Home

About the Role

We are looking for a

SEO & Performance Marketing Expert

with 3-4 years of hands-on experience in driving

organic visibility, paid campaigns, and conversions

within the

beauty, wellness, or lifestyle sector

. The candidate should be

data-driven, AI-savvy, and passionate about beauty marketing

, with proven expertise in delivering growth through

SEO + Paid Ads synergy

.

Key Responsibilities

Develop and implement

SEO strategies

to improve Fleurveda's organic search ranking, traffic, and conversions. Conduct

keyword research, competitor analysis, and content optimization

aligned with beauty & wellness search trends. Optimize on-page, off-page, and technical SEO for the website and e-commerce platforms. Plan, execute, and optimize

performance marketing campaigns (Google Ads, Meta Ads, influencer-driven paid conversions, remarketing, etc.)

. Leverage

AI tools

for SEO audits, campaign optimization, and predictive analytics. Monitor and analyze website performance, CTRs, CAC, ROAS, and overall digital marketing ROI. Collaborate with content, design, and PR teams to ensure campaigns align with brand storytelling. Stay updated with

beauty marketing trends, AI-driven SEO, and paid media innovations

.

Skills & Qualifications

3-4 years of experience in

SEO + Performance Marketing

, ideally in the

beauty, wellness, or lifestyle industry

. Strong understanding of

Google algorithms, keyword strategy, and SEO tools (SEMRush, Ahrefs, ScreamingFrog, etc.)

. Proven track record in

Google Ads, Meta Ads, PPC campaigns, and retargeting strategies

. Proficiency in

Google Analytics, GA4, Tag Manager, and conversion tracking

. Experience with

AI tools

for content, analytics, and ad automation. Strong analytical skills with the ability to turn data into actionable insights. Passion for

digital storytelling in the beauty space

.
Job Types: Full-time, Permanent

Pay: ?18,000.00 - ?35,000.00 per month

Work Location: Remote