Job Description

Execute tests, collect data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns.

Track, report, and analyse website analytics, PPC initiatives, and campaigns. Manage advertisement campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies. Optimize copy and landing pages for search engine marketing. Perform ongoing keyword discovery, expansion, and optimization. o Research and implement search engine optimization recommendations. Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance. Research and analyse competitor advertising links. Develop and implement the link-building strategy. Work with the sales team to ensure SEO best practices are properly implemented on newly developed code. Work with the team to drive SEO in content creation and content programming. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords. Stay updated with industry trends and plan creatives, and campaigns accordingly. o Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results. Ensure smooth functioning of all E-Commerce platforms.
Job Type: Full-time

Pay: ?9,124.62 - ?25,000.00 per month

Schedule:

Day shift
Experience:

SEO: 1 year (Required)
License/Certification:

CERTIFICATION (Required)
Work Location: In person

Expected Start Date: 01/07/2025