with a deep understanding of search engine optimization strategies for both app and web content. The ideal candidate will be responsible for enhancing organic search visibility, driving traffic, and improving overall search rankings across multiple platforms.
Key Responsibilities:
Develop and execute SEO strategies to improve search engine rankings and organic traffic.
Conduct comprehensive keyword research and competitive analysis.
Optimize on-page and off-page SEO elements, including meta tags, internal linking, and backlink strategies.
Collaborate with content, design, and development teams to ensure SEO best practices.
Monitor and analyze website performance using Google Analytics, Search Console, and other SEO tools.
Stay updated on search engine algorithm changes and industry best practices.
Develop and implement strategies for technical SEO improvements.
Report on key SEO metrics and performance insights regularly.
Requirements:
Proven experience (2 to 3 years) in SEO and digital marketing.
Hands-on experience with SEO tools such as SEMrush, Ahrefs, Moz, etc.
Strong knowledge of Google Search algorithms and ranking factors.
Experience in website auditing and technical SEO.
Excellent analytical and problem-solving skills.
Strong communication and project management skills.
Preferred Skills:
Experience in local SEO and voice search optimization.
Familiarity with schema markup and structured data.
Knowledge of content marketing and link-building strategies.