Job Description

Why AKOI?:

We test things. We try different approaches. We look for creative and practical ways to improve results. We believe that curiosity will lead us to new places! AKOI aims to be the first choice internet marketing partner providing 360-degree marketing services to businesses throughout the region. We like to have fun, but we're serious about results. Being a part of the team means contributing to this common purpose.

Name of the role: Digital Marketing Internship

Location: Sheshadripuram, Bengaluru

Joining Date: Immediate

Roles and Responsibilities

1.Market Research & Competitive Analysis:

Conduct in-depth market research to understand AKOI's client's industry, target audience, and market trends relevant to SEO. Analyze competitor websites to identify their strengths, weaknesses, SEO strategies, and keyword usage. Prepare reports summarizing market research and competitor analysis findings, highlighting opportunities for AKOI's clients.
2.Keyword Research & Content Optimization:

Conduct thorough keyword research using relevant SEO tools, considering search volume, competition, and user intent, aligned with AKOI's D3M strategy. Assist senior SEO specialists in developing and implementing keyword strategies for AKOI's clients. Optimize website content (title tags, meta descriptions, header tags, etc.) and on-page elements for targeted keywords and user experience.
3.On-Page Optimization:

Optimize website content (title tags, meta descriptions, header tags, internal linking structure, image alt text) for targeted keywords and user experience. Ensure content is high-quality, informative, and engaging for the target audience. Work with the content marketing team to create SEO-friendly content that aligns with the overall content strategy.
4.Technical SEO & Website Analysis:

Conducting technical SEO audits to identify and fix website crawl errors, broken links, and mobile responsiveness issues. Learn and understand basic SEO best practices related to website structure, site speed, and schema markup.
5.Off-Page Optimization:

Develop and implement off-page SEO strategies such as link building. o Research and identify relevant websites for potential backlinks. Monitor brand mentions and online reputation. Explore opportunities to earn backlinks through guest blogging, industry participation, and social media engagement.
6.Reporting & Communication:

Generate SEO reports for clients, including keyword rankings, website traffic data, and conversion metrics. Participate in client meetings as needed, presenting SEO findings and recommendations clearly and concisely. Maintain clear and consistent communication with the entire SEO team and other departments (content marketing, web development) to ensure successful SEO implementation.
7.Teamwork & Communication:

Work collaboratively with the SEO team and other departments (content marketing, web development) to achieve SEO goals. Attend team meetings, actively participate in discussions, and ask clarifying questions. Seek guidance and support from senior SEO specialists when needed. Maintain a positive and professional attitude while working with colleagues and clients. 8.Industry Updates & Practices: Stay up-to-date with the latest SEO trends and algorithm updates and share relevant information with the team. Stay updated on any regional or language-specific SEO practices relevant to the Indian market. Be familiar with popular SEO tools used in India.
Job Type: Full-time

Pay: ?7,000.00 - ?10,000.00 per month

Benefits:

Provident Fund
Schedule:

Day shift Monday to Friday
Application Question(s):

What is your Current CTC? What is your expected CTC ?
Work Location: In person