Aware of Social Media Marketing through Social Media websites like YouTube, Facebook, Twitter, LinkedIn, Instagram and Reddit.
Knowledge of tools like Google Webmaster, Google Analytics, Google Ad word, Google Search-based Keyword Tool, Google Trends and other SEO tools.
Competitor Analysis, Keyword Research, Meta Tag Creation, Meta Description, Image Optimization, Robot txt, Google Map Creation, Title Tag Optimization, Anchor Tag Optimization, Sitemap Creation.
Thorough knowledge of Link Building, Directory Submissions.
Knowledge Of SMO, as well, like Facebook Page Creation, Twitter Account Creation, LinkedIn, Pinterest and Other Social Networking websites.
Conversant with different SEO tool for keyword research, competitor research, content analysis.
Strong keyword research & site analysis skills.
Desired Knowledge: Proficiency in MS Excel, PowerPoint, and Word.