Edzy is a gamified AI tutor transforming how CBSE/NCERT students learn. We blend interactive learning, AI-driven personalization, and a robust content ecosystem to make education engaging and effective. We are now looking for a results-driven Senior SEO Specialist who can significantly elevate our search rankings, Domain Authority (DA), and Page Authority (PA) in 6 months.
Key Outcomes Expected
We are looking for an SEO leader who thrives on measurable results. Your success will be defined by:
Consistent DA/PA Growth: Achieve visible improvement every few weeks, with a defined 6-month target.
Traffic Growth: Strong, sustained increase in high-intent organic traffic.
Proven Impact: Demonstrate success from previous companies with quantifiable results.
Programmatic SEO Execution: Implement large-scale, data-driven SEO initiatives using Keywords APIs and automation.
GEO/AEO Optimization: Drive local and answer-engine & LLM visibility through strategic implementation.
Content Strategy Leadership: Build and execute a content roadmap that supports SEO goals.
Responsibilities
Own and execute the SEO strategy end-to-end - from technical audits to link building and content optimization.
Develop programmatic SEO frameworks using APIs and automation to target thousands of relevant search queries.
Continuously monitor and improve DA/PA using proven backlink and authority-building techniques.
Leverage advanced tools (SEO Tool Adda, Ahrefs, Moz, SEMrush, etc.) for keyword research, competitor analysis, and performance tracking.
Collaborate with content, design, and development teams to align on-page SEO with content strategy.
Lead GEO targeting and Answer Engine Optimization (AEO) initiatives to dominate location-based and featured snippet searches.
Monitor search algorithm changes and adjust strategies proactively to maintain rankings.
Produce detailed SEO reports with actionable insights for stakeholders.
Requirements
7+ years of hands-on SEO experience with proven achievements in DA/PA and traffic growth.
Strong expertise in SEO Tool Adda, Ahrefs, Moz, SEMrush, Google Search Console, and Google Analytics.
Demonstrated success in programmatic SEO and using Keywords APIs.
Advanced understanding of on-page, off-page, and technical SEO best practices.
Strong grasp of content strategy and how it aligns with organic search growth.
Practical experience implementing Geo-targeting and AEO strategies.
Analytical mindset with the ability to translate data into actionable recommendations.
Exceptional execution skills -- outcome-focused, resourceful, and persistent.
Why Join Edzy?
Be part of a mission-driven company shaping the future of education in India.
Work in a high-ownership role with clear, measurable success metrics.
Competitive salary and performance-based incentives.
Fast-paced, innovation-focused environment.
Job Type: Internship
Contract length: 3 months
Pay: ₹10,000.00 per month
Work Location: In person
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