Job Description

Plan and execute all

Digital Marketing

, including

SEO/SEM

, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all

Digital Marketing*campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights. Brainstorm new and creative growth strategies. Plan, execute, and measure experiments and conversion tests. Collaborate with internal teams to create landing pages and optimize user experience. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Instrument conversion points and optimize user funnels. Collaborate with agencies and other vendor partners. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Education, Experience, and Requirements.

Bachelors or masters degree in marketing or a related field. Proven working experience in digital marketing, particularly within the industry. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Experience in optimizing landing pages and user funnels. Experience with A/B and multivariate experiments. Solid knowledge of website and marketing analytics tools. (e.g.,

Google Analytics, NetInsight, Omniture, WebTrends, SEMRush

, etc.) Working knowledge of ad serving tools. Experience in setting up and optimizing PPC campaigns on all major search engines.
Job Types: Full-time, Part-time, Fresher

Pay: ?6,500.00 - ?10,000.00 per month

Benefits:

Flexible schedule Work from home
Work Location: Remote