Define SEO strategy and implement those aligning with ZEPP Student Purchase Program goals
Improve Core Web Vitals, crawlability, mobile performance, and internal linking
Build a scalable, intent-led content roadmap aligned to business goals
Implement Search Experience Optimization (SXO) by improving SERP visibility, CTR, and on-page engagement
Collaborate with product, tech, content, and design teams for on-page, technical, and UX improvements
Benchmark against competitors, run audits, and experiment to stay ahead of evolving SEO trends
Skill and Expertise:
2-4 years of hands-on SEO experience in a successful B2C/D2C ecommerce product
Optimizing website content, metadata, internal linking, keyword research and structure for SEO
Technical SEO - Monitor and improve site speed, mobile usability, crawlability, indexation, and schema markup
Monitoring, Reporting & Analysis: Track, analyse, and report SEO performance using tools like Google Analytics, Google Search Console, etc.
Understanding of search engine algorithms and ranking methods
Familiarity with Magento will be a plus
Qualifications and Education:
BE/BTech/MBA
Working Hours:
Monday - Friday between 9 AM - 6 PM or 10 AM - 7 PM
Job Types: Full-time, Permanent
Pay: ?250,000.00 - ?400,000.00 per year
Work Location: In person
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