Job Description

KRA for SEO Executive (Experienced)

1. Keyword Research & Strategy

Identify high-ranking and high-intent keywords Competitor analysis and SEO gap research Keyword mapping for pages and content

2. On-Page SEO Optimization

Optimize meta titles, descriptions, headings, URLs, and content Improve internal linking structure Fix duplicate content and technical on-page issues

3. Technical SEO

Improve website speed and performance Resolve crawl errors and indexing issues Optimize mobile usability & Core Web Vitals Submit sitemap & manage robots.txt

4. Off-Page SEO & Link Building

Build high-quality backlinks Guest posting and outreach campaigns Monitor toxic links and maintain backlink profile

5. Content Optimization & Planning

Optimize blogs, landing pages, and service pages Suggest SEO-friendly content topics Improve content rankings & engagement

6. Performance Tracking & Reporting

Monitor keyword rankings and organic traffic Analyze Google Analytics & Search Console data Monthly SEO performance reports with insights

7. Lead Generation & ROI

Improve organic leads and conversions Optimize pages for higher conversion rates Track lead quality & campaign ROI

8. Collaboration & Client Communication

Coordinate with content, dev, and marketing teams Explain SEO strategies to clients or internal teams Share progress updates and performance insights

KPIs for SEO Executive

Keyword ranking improvement Organic traffic growth (%) Backlink acquisition (quality & quantity) Lead generation from organic traffic Website health score improvement Conversion rate improvement

KRA for SEO Fresher1. Keyword Research Support

Assist in keyword research and competitor analysis Maintain keyword tracking sheets

2. Basic On-Page SEO

Update meta titles, descriptions, headings, alt text Optimize images and content under supervision

3. Content Upload & Optimization

Publish SEO-friendly blog posts Format content and ensure proper keyword placement

4. Off-Page SEO Assistance

Submit business listings and directories Support backlink outreach campaigns Profile creation and citation building

5. Technical SEO Support

Identify broken links and report errors Assist in sitemap updates and site audits

6. Reporting & Data Tracking

Track keyword rankings weekly Prepare basic SEO performance reports

7. Learning & Skill Development

Learn SEO tools (Ahrefs, SEMrush, GA4, GSC) Stay updated with Google algorithm changes

KPIs for SEO Fresher

Task completion accuracy Improvement in SEO knowledge & skills Quality of on-page optimization tasks Backlink tasks completed Timely report submissions
Job Types: Full-time, Permanent

Pay: ?8,000.00 - ?15,000.00 per month

Work Location: In person