Job Description

SEO Executive

Position: SEO Executive

We are seeking a dedicated and results-driven

SEO Executive

with 6 months to 1 year of experience to join our dynamic digital marketing team. The successful candidate will be responsible for implementing and managing comprehensive SEO strategies to enhance our online visibility, drive organic traffic, and improve search engine rankings across international markets.

Experience Requirements:

6 months to 1 year of hands-on SEO experience Proven track record of managing minimum 10 international SEO projects Experience working with diverse global markets and understanding cultural nuances in SEO practices

Language Proficiency:

Excellent proficiency in English

- both written and verbal communication Ability to create compelling, SEO-optimized content in English Strong communication skills for international client interaction and team collaboration

Technical SEO Expertise:

On-Page SEO:

Keyword research and competitive analysis Meta tag optimization (title tags, meta descriptions) Content optimization and internal linking strategies Header tag structuring and URL optimization Schema markup implementation Image optimization and alt-text creation

Off-Page SEO:

High-quality backlink acquisition and link-building strategies Guest blogging and influencer outreach Social media engagement and content promotion Online reputation management Local SEO and citation building Community engagement and relationship building

Advanced SEO Skills

AI-Friendly SEO Techniques:

Understanding of AI-powered search algorithms (RankBrain, BERT, MUM) Content optimization for AI-driven search intent analysis Implementation of topic clustering strategies for enhanced content authority Voice search optimization and conversational keyword targeting Mobile-first indexing optimization

Generative Engine Optimization (GEO):

Expertise in optimizing content for AI-driven search engines

like ChatGPT, Perplexity, and Google's Search Generative Experience Understanding of E-E-A-T principles (Experience, Expertise, Authoritativeness, Trustworthiness) Content optimization for featured snippets and AI-generated responses Knowledge of how generative AI engines prioritize and synthesize content Ability to create content with citations, statistics, and quotations that enhance AI visibility

International SEO Competencies:

Experience with hreflang implementation and international site structure Understanding of regional keyword research and local search behaviors Knowledge of different search engines beyond Google (Baidu, Yandex, etc.) Cultural sensitivity in content creation and SEO strategy Multi-currency and multi-language website optimization

Core Responsibilities

Develop and execute comprehensive SEO strategies for international markets Conduct thorough keyword research using advanced SEO tools (SEMrush, Ahrefs, Moz) Perform technical SEO audits and implement necessary improvements Create and optimize content that aligns with AI-powered search algorithms Monitor and analyze website performance using Google Analytics and Search Console Generate detailed SEO performance reports with actionable insights Collaborate with content teams, developers, and international marketing teams Stay updated with latest SEO trends, algorithm changes, and GEO best practices Manage and execute link-building campaigns for global markets

Technical Tools & Platforms

Required Proficiency:

Google Analytics and Google Search Console SEMrush, Ahrefs, or Moz for competitive analysis Screaming Frog for technical SEO audits Basic understanding of HTML, CSS, and JavaScript Content Management Systems (WordPress, etc.) AI-powered SEO tools (SurferSEO, MarketMuse, Frase)

Preferred Qualifications

Bachelor's degree in Marketing, Digital Marketing, or related field SEO and digital marketing certifications Experience with international e-commerce platforms Knowledge of local SEO practices for different geographic regions Understanding of conversion rate optimization principles
Job Types: Full-time, Permanent

Pay: ?15,086.00 - ?25,592.43 per month