to assist in managing search engine optimization and marketing activities. The ideal candidate will help implement SEO strategies to drive organic traffic and improve website rankings.
Responsibilities:
Assist in executing SEO tests, collecting data, and analyzing results to improve organic search performance.
Track and report website analytics, assisting in monitoring SEO and PPC campaign effectiveness.
Support the management of campaign expenses, ensuring campaigns stay on budget and helping with cost estimations.
Help optimize website content and landing pages for search engine marketing.
Conduct keyword research, discovery, and optimization under supervision.
Assist in implementing search engine optimization recommendations.
Research and analyze competitor websites and their advertising strategies.
Help develop and implement link-building strategies.
Collaborate with the development team to ensure SEO best practices are implemented in website code.
Work with editorial and marketing teams to support SEO in content creation and content planning.
Recommend basic website changes to improve SEO performance for target keywords.
Requirements and Skills:
Basic understanding of SEO and SEM.
Familiarity with performance marketing, conversion tracking, and customer acquisition.
Exposure to website analytics tools (e.g., Google Analytics).
Knowledge of keyword research and SEO tools (e.g., Ahrefs, SEMrush, or similar).
Basic understanding of HTML, CSS, and JavaScript.
Up-to-date with the latest trends and best practices in SEO and SEM.
Eagerness to learn and develop SEO strategies.
Education:
Bachelor's degree in any relevant field (preferred but not mandatory).