Aditya Trading Company is a growing business dedicated to providing high-quality products and excellent customer service. We are expanding our online presence and looking for a skilled SEO & Digital Marketing Executive to promote our website, increase sales, and generate quality leads.
Roles & Responsibilities1. SEO (Search Engine Optimization)
Perform complete on-page & off-page SEO activities.
Keyword research, competitor analysis, and ranking strategies.
Optimize website content, meta tags, URLs, images, and internal linking.
Build high-quality backlinks and manage submissions (directories, guest posts, social bookmarks).
Monitor website performance using Google Analytics, Search Console, and other tools.
Improve website ranking & organic traffic.
2. Website Management
Regularly update website content, products, descriptions, and categories.
Ensure website speed, mobile optimization, and technical SEO are up to date.
Track weekly performance reports and suggest improvements.
3. Social Media & Digital Marketing
Plan and execute social media campaigns on platforms like Facebook, Instagram, YouTube, etc.
Create engaging posts, reels, stories, and marketing content for promotions.
Run paid ads (Facebook Ads, Google Ads) to increase visibility and conversions.
Manage online reputation and customer engagement.
4. Lead Generation
Generate leads through multiple digital channels.
Develop strategies to increase customer inquiries and website conversions.
Track leads, follow-ups, and maintain performance reports.
5. Sales & Marketing Support
Coordinate with the sales team to understand product promotions.
Design marketing campaigns to increase online sales of Aditya Trading Company.
Study market trends and competitors to suggest new opportunities.
Required Skills
Strong knowledge of SEO tools (Ahrefs, SEMrush, Ubersuggest, Moz).
Experience in Google Ads, Facebook Ads, and Instagram promotions.
Good understanding of WordPress/Shopify or website CMS.
Ability to create basic graphics/posts (Canva preferred).
Analytical mindset with strong reporting skills.
Good communication and time-management skills.
Experience Required
Minimum 1-3 years of experience in SEO & Digital Marketing.
Education
Bachelor's degree in Marketing, IT, Business, or related field.
Certification in SEO/Digital Marketing will be an advantage.
Salary
As per industry standards & performance-based.
Job Types: Full-time, Permanent, Fresher
Pay: ?9,502.71 - ?15,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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