Job Description

SEO & Digital Marketing Specialist

Experience:

4+ Years

Location:

Mohali

Employment Type:

Full-time

Key Responsibilities

Plan and execute

SEO strategies

(technical, on-page, off-page) to improve rankings and drive quality traffic Conduct

keyword research & competitor analysis

using Ahrefs, SEMrush, and related tools Manage and optimize

paid campaigns

on Google Ads, Meta Ads, and LinkedIn Optimize

landing pages & CRO

to improve conversions and reduce bounce rates Perform

technical SEO audits

and improve site performance and mobile usability Set up and monitor

GA4 & Google Tag Manager

for conversion tracking Analyze performance using

Google Analytics & Search Console

Implement

AI-driven SEO strategies

for modern and generative search platforms
Required Skills & Experience

2+ years of experience in

SEO & performance/digital marketing

Strong knowledge of

technical SEO, on-page SEO & CRO

Hands-on experience with

SEO & analytics tools

(Ahrefs, SEMrush, GA4, GSC, GTM) Experience with

Google Ads & Meta Ads

Strong communication skills and a

data-driven, conversion-focused mindset

Job Types: Full-time, Permanent

Pay: ?40,000.00 - ?45,000.00 per month

Benefits:

Leave encashment Paid sick time Paid time off Provident Fund
Work Location: In person