Job Description

Position: SEO Executive

Industry: Healthcare

Key Responsibilities

Develop and implement SEO strategies to improve website ranking and organic traffic Perform keyword research specific to healthcare services, treatments, and locations Optimise website content, meta tags, URLs, and landing pages as per SEO best practices Ensure SEO compliance with healthcare guidelines and ethical marketing standards Coordinate with content writers and designers for SEO-friendly healthcare content Monitor website performance using tools like Google Analytics and Search Console Manage on-page and off-page SEO activities including backlink building Conduct competitor analysis within the healthcare domain Improve local SEO for hospitals, clinics, labs, and diagnostic centers Ensure website follows Google E-E-A-T guidelines (Experience, Expertise, Authority, Trust) Identify and fix technical SEO issues such as site speed, mobile responsiveness, indexing, etc. Prepare regular SEO performance reports and share insights with management
Required Skills & Qualifications

Bachelor's degree in Marketing, IT, or a related field 1-3 years of experience in SEO, preferably in the healthcare industry Strong understanding of healthcare SEO regulations and Google guidelines Basic knowledge of HTML, CMS (WordPress), and website structure Understanding of medical terminology is an added advantage Strong analytical, communication, and reporting skills
Key Performance Indicators (KPIs)

Growth in organic traffic and keyword rankings Improvement in local search visibility Lead generation through organic channels Website health score and technical SEO performance
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

Flexible schedule Health insurance Provident Fund
Work Location: In person