. You'll work at the intersection of SEO, blockchain innovation, and digital marketing to improve visibility, traffic, and brand authority across search engines.
Key Responsibilities:
Develop and execute on-page and off-page SEO strategies tailored to the
crypto/Web3 ecosystem
.
Conduct keyword research targeting DeFi, NFTs, DAOs, wallets, and metaverse-related terms.
Optimize landing pages, product descriptions, and blog content for higher search visibility.
Collaborate with developers to implement technical SEO best practices (schema markup, mobile-first design, page speed).
Track SEO KPIs using tools like
Google Analytics, Search Console, SEMrush, and Ahrefs
.
Build high-quality backlinks via guest posting, partnerships, and community outreach.
Analyze competitor strategies to identify and leverage growth opportunities.
Stay updated with crypto trends to develop timely and relevant content strategies.
Provide monthly SEO performance reports and actionable insights for optimization.
Requirements:
6 months-2 years of SEO experience (experience with blockchain/Web3 startups is a strong plus).
Proficient in SEO tools such as
Ahrefs, SEMrush, Screaming Frog, GA4, and GSC
.
Familiarity with crypto/Web3 terminology like DAOs, DeFi, Layer 1/2, NFTs, staking, etc.
Strong knowledge of keyword research, link building, and content strategy.
Basic understanding of
HTML/CSS
and website structure from an SEO perspective.
Excellent communication skills--both written and verbal.
A self-starter with a strong interest in blockchain and emerging technologies.
Preferred Qualifications:
Google Analytics and SEO certification.
Experience in content-led SEO or programmatic SEO.
Understanding of dApps, blockchain ecosystems, and crypto audiences.
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
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