to manage and improve our website's organic visibility, search engine rankings, and traffic. The role requires expertise in keyword research, on-page and off-page optimization, and performance tracking to ensure continuous growth in search performance.
Key Responsibilities:
Conduct keyword research to identify high-value opportunities.
Optimize website content, landing pages, and blogs for on-page SEO.
Implement technical SEO strategies (site audits, page speed optimization, schema, etc.).
Build high-quality backlinks through ethical link-building techniques.
Track, analyze, and report website performance using Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, Moz, etc.).
Monitor and analyze competitor SEO strategies.
Collaborate with content writers and marketing teams to align SEO with overall content strategy.
Stay updated with search engine algorithms and best practices.
Required Skills & Qualifications:
Proven experience (2-5 years) as an SEO Specialist or similar role.
Strong understanding of search engine algorithms, ranking factors, and tools.
Hands-on experience with SEO tools like Google Analytics, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
Knowledge of HTML, CSS, and website CMS (WordPress, Shopify, etc.) is a plus.
Strong analytical skills and ability to generate actionable insights.
Excellent communication and reporting skills.
Job Type: Full-time
Pay: ₹18,000.00 - ₹27,000.00 per month
Work Location: In person
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