As a SEO Executive, your primary responsibility is to enhance online visibility and drive organic traffic for the company's website, research reports, and social media channels by:
Implementing on-page and off-page SEO strategies, including backlink building.
Optimizing website content, landing pages, and blog pages for search engines.
Managing social media profiles to improve reach, engagement, and referral traffic.
Generating leads through SEO, content marketing, and social media campaigns.
Staying updated on SEO trends, algorithm updates, and competitor strategies.
Collaborating with marketing teams to ensure SEO best practices are followed.
Qualifications & Criteria:
- Completed bachelor's degree in marketing, business, communications, information technology, engineering or related fields.
- Mandatory internship experience in digital marketing / SEO (preferably in the market research industry)
- Certifications in SEO, Digital Marketing, or Google Analytics are preferred.
- Strong understanding of on-page and off-page SEO techniques.
- Analytical mindset to interpret website traffic, rankings, and performance metrics.
- Proficiency in MS Office.
- Good communication and report-writing skills.
- Ability to work in a fast-paced environment and adapt to changing SEO trends.