We are looking for someone who can drive high-quality backlinks, online visibility, and authority through structured outreach and digital engagement. This role requires hands-on execution, consistent follow-ups, and a strong understanding of what makes a backlink valuable, not just volume.
Key Responsibilities
Backlink Acquisition:
Identify, prioritize, and secure relevant, high-authority backlinks from credible websites, directories, and digital communities.
Content Promotion & Distribution:
Share content, lead magnets, and resources across forums, niche communities, and third-party platforms to increase reach.
Influencer & Publisher Outreach:
Build relationships with bloggers, niche site owners, journalists, editors, and influencers for link placements and collaborations.
Community Engagement:
Participate in industry discussions, Q&A platforms, and relevant groups to improve brand awareness and organic mentions.
Performance Monitoring:
Track backlink quality, domain authority improvements, rankings, and outreach performance using SEO tools. Report insights and recommend improvements.
Competitor & Opportunity Research:
Identify backlink gaps, trends, and unclaimed mentions to continuously expand the link profile.
Skills & Qualifications
Experience with link building, off-page SEO, and outreach workflows.
Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, Majestic, Screaming Frog, and Google Search Console.
Strong written communication and persistence in outreach follow-ups.
Ability to evaluate backlink quality (DA/DR relevance, spam score, link context).
Basic understanding of search algorithms, ranking factors, and white-hat SEO practices.
Experience working with influencers, publications, or online communities is a plus.
Preferred Traits
Analytical, detail-oriented, and disciplined in tracking outreach pipelines.
Results-focused with a mindset for experimentation and improvement.
Comfortable reaching out, negotiating, and building long-term digital relationships.
Curious about emerging platforms, link-building trends, and competitive strategies.
Job Types: Full-time, Permanent
Pay: ?250,000.00 - ?500,000.00 per year
Ability to commute/relocate:
West Mambalam, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:
SEO: 2 years (Preferred)
total work: 1 year (Preferred)
Work Location: In person
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