Key Requirements:
Good experience and understanding of customer and market dynamics.
Proficiency using tools like Excel, Google Analytics and other reporting and analytics tool with working
knowledge of search engine optimization practices and outstanding ability to think creatively,
strategically, identify and resolve problems.
Responsibilities:Reviewing and analyzing client sites for areas that can be improved and optimized
Provide SEO analysis and recommendations in coordination with elements and structure of websites and
web pages
Provide recommendations and execute strategies for content development in coordination with SEO
goals - general and keyword specific
Keep pace with SEO, search engine, social media, and internet marketing industry trends and
developments
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key
areas of importance in accordance client goals
Writing powerful calls-to-action to convert visitors
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results
Outstanding ability to think creatively, and identify and resolve problems
Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
Qualifications1+ year of marketing experience
Content creation skills
Meta tag writing
Question and answer writing skills
Knowledge of backlinks
Excellent communication and organizational skills
Experience with other aspects of marketing, such as customer growth and promotion is a plus
Desired: Knowledge of HTML/CSS and website administrations
Solid understanding of web analytics, algorithm changes, and the nuances of links within the SEO
ecosystem
Deep understanding and experience with Google Search Console and Google Analytics
Savvy with the following (or similar): Semrush,Ahrefs, SEOQuake, Google Workspace,Office 365,HubSpot, Google Analytics, Google Search Console
* Dashboard - Clarity, Looker studio
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