Job Description

We are looking for a results-oriented SEO Executive to lead our search engine optimization efforts. The ideal candidate will have in-depth knowledge of technical, on-page, and off-page SEO, with hands-on experience optimizing Next.js based websites. This role will focus on improving our website's ranking, increasing organic traffic, and boosting conversions through strategic SEO practices.

Key Responsibilities

Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic to our Next.js based e-commerce website. Conduct technical SEO audits to identify and resolve issues such as site speed, mobile optimization, crawlability, and indexing for Next.js applications. Optimize on-page elements, including meta tags, headers, alt texts, and content structure, to align with SEO best practices and Next.js framework capabilities. Implement off-page SEO strategies, including link building, guest posting, and influencer outreach, to enhance domain authority and backlink profile. Perform keyword research and competitor analysis to identify high-value opportunities for content and product pages. Collaborate with developers to ensure proper implementation of SEO-friendly features, such as server-side rendering (SSR) and static site generation (SSG) in Next.js. Monitor and analyze website performance using tools like Google Search Console, Google Analytics, Ahrefs, or SEMrush to track KPIs and refine strategies. Create and optimize engaging, SEO-friendly content in collaboration with content creators and marketing teams to drive traffic and conversions. Stay updated on SEO trends, algorithm updates, and Next.js advancements to maintain a competitive edge in e-commerce search rankings. Provide regular reports on SEO performance, including traffic, rankings, and conversion metrics, with actionable insights for improvement.
Qualifications

Bachelor's degree in Marketing, Computer Science, or a related field, or equivalent experience. 2-3 years of proven experience in SEO, with a focus on technical, on-page, and off-page optimization. Hands-on experience optimizing Next.js websites for SEO, including knowledge of SSR, SSG, and dynamic routing. Strong understanding of SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or Screaming Frog. Proficiency in keyword research, link building, and content optimization techniques. Familiarity with HTML, CSS, JavaScript, and their impact on SEO in Next.js environments. Excellent analytical skills to interpret data and make data-driven decisions. Strong communication skills to collaborate with cross-functional teams, including developers and marketers. Ability to work in a fast-paced environment and manage multiple SEO campaigns simultaneously.
Preferred Skills

Experience with e-commerce platforms like Next.js. Knowledge of structured data, schema markup, and Core Web Vitals for enhanced SEO performance. Familiarity with content management systems (CMS) and their integration with Next.js. Basic understanding of JavaScript frameworks and their SEO implications.
Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person