Job Description

Key Responsibilities

On-Page Optimization

: Implement on-page SEO strategies, including keyword research, meta tag creation, content optimization, internal linking, and image optimization.

Off-Page Optimization

: Assist in developing link-building strategies to improve domain authority and SERP ranking.

Content Optimization

: Collaborate with content writers to ensure SEO-friendly content that aligns with target keywords and user intent.

Technical SEO

: Conduct basic technical SEO audits, troubleshoot common issues (e.g., broken links, page load speed, mobile-friendliness), and work with the development team to resolve them.

SEO Reporting and Analysis

: Use tools like Google Analytics, Google Search Console, and SEO software (e.g., Ahrefs, SEMrush, Moz) to track performance, generate reports, and identify areas for improvement.

Keyword Research

: Identify relevant keywords and search trends to guide content strategy and optimization efforts.

Competitor Analysis

: Conduct regular analysis of competitors' SEO strategies and adjust tactics to maintain a competitive edge.

Local SEO

: Implement and optimize local SEO strategies, including Google My Business (GMB) listings and location-based keyword targeting.

Skills and Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field (preferred). At least 6 months of experience in SEO or digital marketing. Knowledge of SEO best practices, tools, and analytical platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs). Basic understanding of HTML, CSS, and website content management systems (e.g., WordPress). Familiarity with technical SEO fundamentals. Strong analytical skills, attention to detail, and an ability to multitask
Job Types: Full-time, Permanent

Pay: From ?18,000.00 per month

Ability to commute/relocate:

Vadodara, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Education:

Diploma (Preferred)
Experience:

SEO: 1 year (Preferred) total work: 1 year (Preferred)
Work Location: In person