As an SEO Executive, you will develop and execute SEO strategies to improve organic visibility and rankings. You will be responsible for performing both on-page and off-page SEO tasks, working with the content and web development teams, and providing actionable insights from SEO data.
Key Responsibilities:
Develop and execute on-page and off-page SEO strategies.
Conduct thorough keyword research to guide content development.
Optimize website content for search engines (e.g., metadata, internal linking, structured data).
Perform competitive analysis to identify SEO opportunities.
Collaborate with the content team to create SEO-friendly content.
Monitor and analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
Build and manage link-building campaigns to improve domain authority.
Provide regular SEO performance reports to management.
Stay updated on search engine algorithm updates and industry trends.
Requirements:
Strong understanding of SEO principles and techniques.
Proficiency with SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.
Experience in keyword research, link-building, and content optimization.
Strong analytical skills and attention to detail.
Excellent written and verbal communication skills.
Ability to work independently and manage multiple projects simultaneously.
Qualifications:
Bachelor's degree in Marketing, IT, Communications, or related field.
1-2 years of experience in SEO or digital marketing.
* SEO certifications (preferred but not required).
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