Ajanta Soya Limited was incorporated on January 13, 1992, under the Companies Act, 1956. The company is a prominent player in the manufacturing of Vanaspati, Cooking Oils, and Specialty Fats, with a primary focus on products such as biscuits, puffs, pastries, and other applications. With a strong presence in the market for over 3 decades, ASL has demonstrated continuous expansion, industry leadership, and a commitment to delivering high-quality products.
Freelancer
Salary:-
20k Permonth
Key Responsibilities:
On-Page SEO:
Optimize website structure, meta tags, headers, and content for targeted keywords.
Conduct keyword research to identify opportunities for ranking improvement.
Monitor and improve website crawlability and indexation through tools like Google Search Console.
Off-Page SEO:
Develop and implement link-building strategies to improve website authority.
Engage in outreach activities to acquire quality backlinks from relevant sources.
Monitor backlink profiles to ensure they remain healthy and free of toxic links.
Technical SEO:
Conduct regular technical audits of the website and fix issues such as broken links, duplicate content, and page speed problems.
Collaborate with developers to ensure website structure aligns with SEO best practices.
Content Optimization:
Work closely with the content team to ensure SEO principles are applied in blogs, articles, and landing pages.
Conduct content gap analysis and suggest topics to improve search rankings and traffic.
Performance Tracking and Reporting:
Use tools like Google Analytics, SEMrush, Ahrefs, and Moz to track performance metrics.
Prepare and present monthly reports on website performance, keyword rankings, and traffic insights.
Competitive Analysis:
Conduct competitor analysis to understand their SEO strategies and implement actionable insights.
Identify new trends and opportunities in the industry to stay ahead of competitors.
Local SEO:
Optimize Google My Business profiles for local search visibility.
Manage citations and NAP consistency across local directories.
Collaboration:
Work closely with the design, development, and content teams to implement SEO strategies effectively.
Communicate SEO recommendations and guidelines across departments.
Education:
Bachelor's degree in Marketing, IT, or a related field.
Experience:
0-2 years of experience in SEO and digital marketing.
Technical Skills:
Proficiency in SEO tools.
Basic knowledge of HTML, CSS, and CMS platforms like WordPress.
Soft Skills:
Strong analytical and problem-solving skills.
Excellent communication and teamwork abilities.
Attention to detail and a passion for staying updated on SEO trends and algorithm changes.
Job Type: Freelance
Pay: ₹18,000.00 - ₹20,000.00 per month
Work Location: In person
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