The SEO Executive will be responsible for planning, implementing, and managing SEO strategies to improve organic search rankings and increase qualified traffic. This role requires hands-on experience with SEO tools, keyword strategies, content optimization, and technical SEO--ideally with prior experience in the
travel or tourism domain
.
Key Responsibilities:
Perform regular keyword research to identify opportunities in the travel niche.
Optimize website content, landing pages, blogs, and metadata for search engines.
Work closely with content and design teams to create SEO-friendly travel content.
Conduct on-page, off-page, and technical SEO audits and implement fixes.
Build high-quality backlinks through white-hat techniques (guest posting, outreach, etc.).
Monitor and analyze website performance using Google Analytics, Search Console, and other SEO tools.
Keep up-to-date with the latest trends and algorithm updates in SEO and travel search behavior.
Conduct competitor analysis and monitor keyword rankings and backlink profiles.
Collaborate with the development team to implement SEO recommendations related to site architecture, mobile optimization, page speed, etc.
Prepare and present regular SEO performance reports and actionable insights.
Requirements:
Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
1-3 years of hands-on SEO experience, preferably in the travel or hospitality sector.
Strong understanding of search engine algorithms and ranking factors.
Experience with SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog, Google Search Console, and Google Analytics.
Knowledge of HTML, CSS, and basic web development principles is a plus.
Proven track record of increasing website traffic and rankings through SEO.
Excellent analytical, organizational, and communication skills.
Passion for travel and understanding of user search behavior in the travel space.
Preferred Qualifications:
Experience working on international/multi-lingual websites.
Understanding of local SEO for tour operators or travel agents.
Basic knowledge of WordPress or other CMS platforms.
Familiarity with YouTube SEO and travel video content optimization.
Perks & Benefits:
Work with a dynamic and travel-obsessed team.
Flexible work hours and hybrid/remote work options.
Travel perks, discounts, and potential familiarization (FAM) trips.
Learning and development opportunities in digital marketing.
Creative freedom to test new strategies and campaigns.
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
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