Roles and Responsibilities:
- Develop, write, and edit high-quality content for various platforms, including websites, blogs, Social media, email campaigns, and marketing materials.
- Research and stay up-to-date with the latest trends, advancements, and regulations in the pharmaceutical industry.
- Optimize content for SEO to improve search engine rankings and organic traffic.
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic Promote content on social media
- Identify customers needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
- Experience with medical writing and understanding of FDA guidelines
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